การจัดการทุนทางวัฒนธรรมขับเคลื่อนเศรษฐกิจฐานราก พื้นที่เส้นทางการค้าโบราณ จังหวัดบุรีรัมย์

Title

Cultural capital management drives the foundation economy on the ancient trade route area, Buriram Province.

Keywords

Cultural Mapping,Cultural Capital

Abstract

Project name: Cultural capital management drives the foundation economy on the ancient trade route area, Buriram Province Contract: A13F640069 Project Leader: Dr. Chaowalit Simsuay Budget: 1,5000,000 Baht Implementation period: 15 May 2021 to 14 August 2022 Abstract Implementation of cultural capital management to drive economic foundations in the ancient trade route area of Buriram Province. It is a participatory historical research work with many sectors including holder of cultural wisdom People in the community, academics, artists, local entrepreneurs, the private sector and local government organizations. To create activities, plays or cultural products through the drive of cultural entrepreneurs in the area. This will result in increased incomes through the cultural costs inherent in these three areas by means of searching for reviews, documents, empirical evidence. End-to-end engagement Using the Stakeholder Analysis tool, data collection using questionnaires, interviews, focus groups. Synthesis of historical information, local wisdom and local culture, both tangible and intangible in the area. By creating an engagement platform with cultural entrepreneurs and cultural holders Coupled with the use of cultural maps, alternatives and alternative analyzes were created. This has resulted in a form and method for promoting cultural capital and local wisdom to drive the foundation economy in Buriram Province. As a result of the operation, it was found that there are preliminary cultural information on 5 aspects: 1) Architecture. 2) Performing Arts 3) Traditional craftsmanship 4) knowledge and practices concerning nature and the universe, and 5) social practices, rituals and festivals. It has been compiled into a cultural map of 87 stories. There are 3 potential cultural areas in the ancient trade routes, namely Ban Sanuan Cultural Area. Huai Rat Old Market and Ban Sawai Jik Cultural Area, Muang District, because it is an area that is ready in many aspects, including having a variety of local cultures; are ready to support the service People are engaged in tourism services. And there are a variety of tourism products that can attract tourists to visit, such as cultural food. Squirrel tail silk Music and cultural plays vernacular architecture At least 4 Haft Day Trip itineraries, etc., In which cultural food has a SROI. equal to 3.21, and performing arts and cultural play music SROI. equals 1.66. From a strong network of cultural entrepreneurs, including Huai Rat Subdistrict Municipality Huai Rat Sheriff tourism business association Buriram Province Tour Guide Association Tourism Authority of Thailand Buriram Province culture Phatthanakan District and Buriram Province Office of the Tourism Council of Buriram Province and Buriram Rajabhat University together. Keywords: Ancient Trade Route, Buriram Cultural Capital